By Robin Nobles
Recently, the Academy of Web Specialists (http://www.onlinewebtraining.com) had the good fortune of having Adam Soroca, a representative from Terra Lycos (http://www.lycos.com), attend a chat session to visit with our students. Mr. Soroca provided some excellent information about Terra Lycos as well as their plans for the future.
As means of introduction, Adam is [...]
Monthly Archives: December 2002
A Visit with Adam Soroca, a Representative From Terra Lycos
Create Instant Traffic with Pay per Click Search Engines
Pay Per Click Search Engines are without question, the fastest
and most cost effective way to generate immediate traffic
to your site, regardless if you’re a newbie or a seasoned
veteran at online marketing.
Today, I am going to discuss all the attributes of using
pay-per-click advertising and give you some useful tips to
save yourself some money.
The Politics of Pay Per Click
Are High Click Bids Hurting Your Business?
Provided By: Digilaw Publishing, Inc.. www.free2incorporate.com ; www.weblawresources.com
The Internet was supposed to open up a new frontier for consumers. The beauty of the Internet was that new business models could emerge based on higher volume sales and a larger market exposure combined with lower product cost to [...]
Online Marketing: Pay-Per-Click Search Engines
Online Marketing: Pay-Per-Click Search Engines
By Aaron Turpen of Aaronz WebWorkz
A Pay-Per-Click search engine (also called Pay-Per-Ranking
engines) allows you to place your site at the top of their
results almost immediately. This comes at a price, though.
The idea is pretty simple. You put in a “bid” for how much
you’re willing to pay per click-through on [...]
PPC Optimizations: The Smaller PPC
PPC Optimizations will help you target specific audiences, reaching over 85% of all Internet users in a cost effective and immediate way.
Are the Smaller Pay Per Clicks Worth Your Time?
Did you know that there are over 400 Pay Per Clicks today? We all know about the big boys like Overture, Google Adwords, FindWhat [...]
PPC Bid Management Software Showdown
If you’ve been keeping up with the search engine industry lately, you’ll know that Pay-Per-Click (PPC) is a fast growing trend. Nearly all of the major search engines and directories have now integrated one type of PPC or another into their search results. At the moment Overture.com (formerly GoTo) is the clear leader in the [...]
A Look at Ask Jeeves and Teoma
A Look at Ask Jeeves and Teoma
By Robin Nobles
Recently, Jim Lanzone, Vice President of Product Management with Ask Jeeves, attended a chat session with students from the Academy, and he answered a lot of very interesting questions about Ask Jeeves’ Web properties.
So, let’s look at this interview with Jim, and learn more about Ask [...]
Six Golden rules of PPC marketing campaigns
What are pay per click engines?
Pay per click engines as the name suggests, webmasters have to pay a fee for each click coming from search engine results. Depending on how much the person bids for a keyword over his competitor his website will be positioned in the search engine results.
How pay per click [...]







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