Does marketing your business seem overwhelming? Have you wondered how you were ever going to fit marketing into your weekly workload?
I know that marketing is usually an entrepreneur’s least favorite activity to do! Every week I receive emails from entrepreneurs who are ready to get their business off the ground but don’t know where [...]
Monthly Archives: August 2003
Getting Started with Marketing
Introduction to Strategic Marketing
After achieving both success and failure in marketing, it became evident to me that best results are produced when marketing is developed and implemented strategically and at the same time integrates all key marketing areas.
For strategic marketing to work, all of its elements must work as well. The failure of just one element might result [...]
10 Ways To Keep Your Visitors Coming Back
1. Invite your visitors to add their articles, ebooks,
affiliate programs or resources and make your site into a valuable directory.
2. Keep your site regularly updated with useful content including your own articles.
3. Create a mailing list that tells your visitors when your site has been updated with more resources, articles, or ebooks.
4. Provide polls [...]
Keyword Optimization
The first step in a search engine optimization campaign is to choose your keywords or keyphrases for each of your web pages. Keywords are the terms that search engine users type in the search box to conduct a query. The right keywords are those that:
a) clearly describe the purpose and content of your site, and,
b) [...]
Site Maps: Let Search Engines Find Your Pages
With 40 million websites in existence, and more than 3 billion web pages indexed by Google at the time of this writing (July 2003), it’s no wonder that more and more people are relying on search engines to find their way through the unruly world that the web has become.
Nowadays, it is crucial to get [...]
Link Building For Top Search Engine Placement
For many, the idea of optimizing a website for top search engine placement means entering some META tags, maybe titling the page appropriately, and then you’re done. A long time ago, in an SEO galaxy far FAR away, this tactic worked. Unfortunately for those optimizing their websites, and fortunately for those using [...]







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