Pay Per Click Search Engine Marketing

In this article I show you three ways to get listed in Google, including one method that is virtually guaranteed to work.

I’m constantly surprised by what I find when dealing with search engine optimization clients.One of those “surprises” is coming across sites that aren’t

listed by Google, even though they have been live for many

months.

For most Web sites, Google refers more traffic than any

other search engine. So it’s imperative that your site is

indexed in Google.

As of September 24, 2002, Google claims to index Searching

2,469,940,685 web pages. Yet somehow sites still fail to make

it into the Google index!

There are three simple methods to getting listed in Google,

but only one of these is guaranteed… well almost. ;o)

1. Submit Direct To Google

The first method is to submit your web site via Google’s

free submit your

site form. Just submit your home page and Google’s

crawler, Googlebot, will crawl the rest.

However, Google do not add all submitted URLs to their

index, and there is no guarantee as to when, or if, your site

will be indexed.

2. Get Linked From A Site That Google

Crawls

The second method is to get a site that Google already

crawls to link to your site. So when Google recrawls the web

site, it will find the link to your site and crawl and index

it as well.

This is Google’s preferred method of finding sites to

index.

To get another site to link to yours, simply look for a

site that links to your competitors and ask them to link to

yours. You may have to offer a link back to their site in

exchange.

You may like to read my article, “
href=”http://www.mikes-marketing-tools.com/marketing-tips/link-popularity.html”>How

To Quickly Improve Your Link Popularity.” In this article

I show you how to find link exchange partners.

3. Submit Your Site To The Yahoo! Directory &

The Open Directory Project Index

The third method is to submit your web site to the
href=”http://www.yahoo.com/”>Yahoo! Directory and/or
href=”http://dmoz.org/”>Open Directory Project index,

which is owned by Netscape.

As far as I know, this is the only guaranteed method of

getting into the Google index.

Google has agreements with Yahoo! and Netscape to include

the sites indexed in their directories in the Google index. So

submit your site to either, or both (recommended), of these

directories.

For more information, visit Yahoo!’s
href=”http://docs.yahoo.com/info/suggest/”>How to Suggest Your

Site page and the Open Directory Project’s
href=”http://dmoz.org/add.html”>How to add a site to the Open

Directory page.

Once your site is included in either of these directories,

it will appear in the Google index in about 4 to 8 weeks.

So now you have no excuse for not getting indexed by

Google. ;o)